Before discussing the link popularity tool, for your video marketing, let?s discuss link popularity itself. What is it? Link popularity basically refers to the total number of web pages which link to your website or any of its individual pages. The reason it is so important is because this is one of the main factors that search engines use to evaluate your website and where it will be ranked.
If your website is ranked high with the search engines, you will come up in the first results when a potential customer goes online and searches for what your business offers. That?s why webmasters are concerned with their link popularity.
So what is a link popularity tool? It all depends on the tool. There are numerous aspects to link popularity and link building so there are tools which correspond to those facets. Several tools will perform an analysis on the different search engines to tell you just how many pages are linking to your website.
They can also tell you which webpages are linking. Some will basically provide a score so that you can judge how good you?re doing. Some will provide you with the opportunity to compare your website to other sites. Many free tools will only give you the results from the biggest search engines such as Google, Yahoo and MSN.
You will probably discover that the number of links differs a lot from search engine to search engine because the figures shown represent how many inbound-links which are known to every search engine in particular and will differ depending on the size of its database. Search engines also determine certain inbound-links (once again, this differs depending on the search engine) so certain backlinks might not figure into the total.
While you don?t want to become obsessed with using this tool or checking the data all of the time, you will need to track your links. You need to keep your links as high-quality and relevant as you possibly can and knowing where they are coming from can help you deal with that information.
After you analyze the information that you get from your tool, you can then continue on with your link building strategy for video marketing. Many tools are also connected or related to other services that can help you with this realm of link-building as well. Just remember that the same rules apply if you should decide to go with a link building service to take care of that aspect of your business. You want to get a quality service so make sure you do your research in order to get the most bang for your buck.
Although many link-building tools are free, link building services are definitely not. Nonetheless, what they save you in effort and time could very much be more than worth it in terms of cash. At all cost, make the most of a link popularity tool and then figure out if you want to go as far as to hire someone else to take care of your backlink strategy.
Get more info on video marketing, which is a sure way to persuade folks to talk about various products and services through marketing video clips. Find out here on how to utilize social media marketing, an excellent method that offers links, attention and a large number of page views by promoting your internet site or business through social media channels.
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Source: http://nuve.com.au/benefits-of-seo/are-you-needing-a-link-popularity-tool-for-your-video-marketing/
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